The Business Stylist® Podcast Episode 50
In our global economy where most coaches and consultants have websites, and many market and serve clients worldwide, it creates a bit of a slippery slope when it comes to brand name protection. Can you legally use a brand name that someone in another country is already using? And, putting the law aside, should you? Does a U.S. trademark protect you against use of your brand name by someone else in another country? In this episode I talk about the International implications of branding yourself and answer these questions, and more.