Marketing a Real Promise vs. an Implied Promise

The Business Stylist® Podcast Episode 94

In this last episode about marketing your promise, I talk about the difference between a real promise and an implied promise, and why you must be careful as a consumer, and as a marketer, about implied promises. Implied promises can do more damage to your business than good, and therefore should be avoided. Listen in as I share some real-world examples of implied promises and teach you what I believe you should do instead, if you want to build trust and a successful long-term business.

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About Debbie

Debbie is an author, blogger, online teacher, business owner, and mid-lifer. She's writes on a wide range of topics, from marketing, money and success, to finding meaning at midlife. If it's on her mind, you'll find her writing about it!

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