The Business Stylist® Podcast Episode 79
Many marketing experts say you must craft a 30-second elevator pitch, or elevator speech… that it’s a marketing must-have. I totally disagree. I don’t think elevator pitches work and I actually think they can hurt your chances of gaining someone’s interest and getting clients. In this episode I explain why, and I share an alternative to the elevator pitch that is much more effective and comfortable to deliver. You may also want to check out my blog post on Elevator Pitches here.