The Business Stylist® Podcast Episode 87
Most coaches and consultants know they need to pick a niche or identify a specific target market. Despite this fact, many are focused on what they do instead of focusing on what their niche wants. In this episode I share a simple equation that you must follow if you want your business to succeed. It’s an about-face from what many coaches and consultants are doing, even those who know they’re supposed to pick a niche.